Services

Book Launch Support

Take the chaos out of launch week. We create and manage the content, emails, and strategy that drive visibility and sales, so you can enjoy release day.

What’s Included:

Countdown & launch emails | Social media plan & graphics coordination | Graphic creation (optional) | Optional influencer outreach

Perfect For: Authors preparing for launch who want clear, coordinated execution.


Newsletter Management
(Monthly Support)

Stay consistent and connect with your readers — without spending hours drafting and scheduling emails. We write, design, and send professional newsletters through your MailerLite account, keeping your audience engaged and excited about your books.

Prices start from $450 AUD

What’s Included:

Monthly newsletter planning & scheduling | Copywriting and design support | Reader engagement and list management | Optional automation updates or reporting | Managed entirely by The Novel Assistant team

Perfect For: Authors who want professional, consistent email communication handled for them each month — freeing up time to focus on writing.

Email marketing is the only real connection you own with your readers.

Make it count!

Prices start at:

$660 AUD 6 months of emails

$1200 AUD 12 months of emails


PR Campaigns

Get your book into the hands of readers, reviewers, and content creators who love sharing what they read. We manage the planning, outreach, packing, and coordination of your PR campaign, helping you build visibility and excitement around your release without the overwhelm.

What’s Included:

Creator sourcing & outreach | Australian BookTok & Bookstagram connections | PR campaign planning | Address collection & management | PR box / Bubble Mailer design, assembly and packing | Shipping coordination | Creator follow-up | Campaign reporting | Managed entirely by The Novel Assistant

Perfect For: Australian authors looking to increase visibility, and international authors wanting to connect with Australian readers through a trusted local PR partner.

Whether you're launching a new release, promoting your backlist, or introducing your books to a new audience, we'll help put your story in front of the right readers.

Please contact us for a custom quote hello@thenovelassistant.com


ARC Distribution & Management

Build hype and gather reviews without the admin stress.

We handle every part of your ARC or Street Team process — whether you already have an established group or need help building one from scratch. From recruitment and communication to review tracking and final reporting, we’ve got it covered.

What’s Included:

Reader recruitment & onboarding | ARC distribution (digital or print) | Reminder messages & review follow-ups | Review tracking and final campaign report

Perfect For: Authors who want professional, reliable support managing pre-release readers and reviews.


Email Marketing Mailerlite Account Setup

Start your email marketing on the right foot with a professional MailerLite setup tailored to your author brand. We handle everything — from system setup and branding to automation and integration — so your account is ready to grow your readership and generate consistent book sales.

Prices start from $400 AUD

What’s Included:

MailerLite account setup or full refresh | Branded template design for your newsletters | Welcome & nurture sequence automation | List segmentation and tagging | Lead magnet integration (if applicable) | Testing to ensure everything runs smoothly

Perfect For: Authors setting up their email list for the first time or needing a professional overhaul of their existing MailerLite account.

Prices start from $950 AUD

Custom Done-For-You Support  

Not sure what you need? Let’s create a package around your goals.
We can support you with anything from launch campaigns to PR box coordination, email setup, or ongoing marketing support.

Book a Free Strategy Call to chat about your needs.

Which Service Is Right For You?

  • Baby Authors (just starting out): Start with a Launch Sequence or ARC Management to get reviews and early traction.

  • Mid-Level Authors (backlist but inconsistent sales): Newsletter or Funnel Strategy for predictable growth.

  • Established Authors (full-time, scaling): Combine services or build a custom retainer package for high-touch support.

Why Authors Love This

It’s not DIY. No more endless Googling or guessing.

It’s not generic. Every package is tailored to your books and audience.

It’s not overwhelming. You hand over the heavy lifting — I make it happen.

Ready to Hand It Over?

Book your free 30-minute strategy call to find the package that fits you best or dive straight into the service you know you need.